Cookie policy
Nanosystems S.r.l., as Data Controller of Personal Data, informs the user that this website makes use of its own and third party cookies in order to make its services as efficient as possible and easy to use.
Nanosystems S.r.l., in addition to using cookies of a technical and statistical nature, useful and/or necessary to provide an optimal experience in the use of the website, asks users to give their consent to the use of profiling cookies when they connect to this website.
Therefore, as stated by law, the user is free to decide whether to allow or forbid the use of cookies which are not strictly necessary for the provision of services by Nanosystems S.r.l.
What are Cookies?
Cookies are small text files that can be used to make the experience more efficient for the user; these are information placed on the browser when the user visits a website or uses a social network with his/her PC, smartphone or tablet. Each cookie contains different data such as, for example, the name of the server from which it comes, a randomly generated numeric identifier from the computer or the expiration date of the cookie itself.
Cookies can be distinguished between:
First-party cookies
Cookies are defined as first-party when they are installed directly by the operator (publisher) of the site user is visiting.
Third party cookies
Third-party cookies are those installed on the terminal by a party other than the operator (publisher) of the website user is visiting.
Cookies can remain in the system for the duration of a session (so-called session cookies, i.e. until the browser used to browse the web is closed) or for long periods (such as the cookie required to store the consent given by the user in relation to the use of cookies).
What are they used for?
Some cookies are used to perform computer authentication, session tracking and store specific information about users accessing a web page.
So-called technical cookies are nothing more than cookies necessary to check the correct functioning of the website and to improve its functionality, customizing the content of the pages according to the type of browser used, or to simplify navigation by automating procedures; they can make navigation and use of the web faster and more convenient.
Preference cookies collect information about user’s choices and preferences, allowing us to store user’s language or other local settings and customize the Website accordingly.
A particular type of cookie, known as analytics cookies, are used to collect information, in aggregate form, on the number of users and how they visit the website itself, and then process general statistics on the service and on how users interact with the website.
Other cookies, called profiling cookies, can be used to monitor and profile users during navigation, study their movements and habits of web browsing or consumption (what they buy, what they read, etc..), also in order to send targeted and personalized advertising services (so-called Behavioural Advertising).
These are the cookies we use, grouped by type:
Necessary
Necessary cookies help make a website usable by enabling basic functions such as page navigation and access to secure areas of the website. The website cannot function properly without these cookies, the installation of which does not require the user’s prior consent.
- ASP.NET_SessionId
- SERVERID
- Website
- nanoTok
- NanoGDPRcat
Preferences
Preference cookies allow a website to remember information that affects the way the website behaves or looks, such as user’s preferred language or the region user is in.
These cookies are used to maintain the user’s session, maintain language settings, maintain the user’s preferences regarding third-party cookies, maintain display settings on mobile devices, save products and services added to the shopping cart, and other strictly technical reasons. Their purpose is to enable the best user experience on the website, they are not used for any other purpose and are normally installed directly by the website owner. Among them:
- Lang
- _icl_current_language
Retention Period: we point out that, in accordance with the principles of the GDPR, the data collected through this cookie will be processed for a maximum period of 12 months.
Statistics
Statistical cookies help website owners understand how visitors interact with the website by collecting and transmitting information in an anonymous form.
Our website uses third-party analytical cookies, which are installed by parties other than the website operator.
The following third-party cookies:
– Google Analytics
are installed without the prior consent of the user as they are treated as technical cookies. We commit, in fact, to adopt appropriate tools to prevent the identifying power of the analytical cookies that are used, as well as the possibility that these are crossed with other information.
Retention Period: we point out that, in accordance with the principles of the GDPR, the data collected through this cookie will be processed for a maximum period of 12 months.
Profiling
Our websites also use some first and third party profiling cookies which, if activated with the user’s consent, will allow us to carry out remarketing advertising activities and monitoring of conversions in our interest.
This will allow us to display our advertising messages in line with the interests and preferences that user have expressed during his navigation on the website. If, after viewing or interacting with these messages (with a click), the user returns to the website, we will track this behavior (i.e. conversion) and can thus measure the effectiveness of our remarketing campaigns on the web.
The following first-party cookies are installed only with the prior consent of the user pursuant to Article 6.1. lett. a of the GDPR:
– _gcl_au; used by Google AdSense to check the efficiency of advertising on all websites using their services. It is the first-party cookie for the “Conversion Linker” functionality: it collects information from ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page.
All profiling cookies installed by the Owner have a maximum expiration of 12 months.
The following third-party cookies are installed only with the prior consent of the user pursuant to Art. 6. 1. lett. a of the GDPR:
– _fbp; third-party cookie, Facebook pixel, used by Facebook to provide a number of advertising products as real-time offers from third-party advertisers.
Retention Period: we point out that, in accordance with the principles of the GDPR, the data collected via this cookie will be processed for a maximum period of 12 months.
The Facebook Pixel is a tool for collecting statistical data, which serves primarily to monitor how the user interacts with the website (how many times a particular page is visited, the number of accesses). It is a tool that allows the Data Controller to measure the effectiveness of its advertising, as the Pixel allows to understand the actions that users perform on the website. For example, when the user visits this website and performs an action, the Pixel records that behavior and the Data Controller will be able to “reach” the user using Facebook ads.
The user data recorded using the Pixel, and then transmitted to Facebook, is the referring URL, browser information and Facebook user ID. Personalized data may also be transmitted, but no personally identifiable information.
Basically, through the Pixel, the Data Controller makes sure to show its advertisements to the right people, can create audience groups to whom the advertisements are addressed, can take advantage of Facebook advertising tools. The user, on the other hand, through the Facebook Pixel will receive advertising communications in line with his tastes and interests.
If user wants to prevent the storage of his data, user must log in to his Facebook account before visiting this website in order to log out. If user have already logged in to this website without logging out, user will find below the links to the third party’s privacy policy for the management of his data: https://www.facebook.com/about/basics/it as well as https://www.facebook.com/help/cookies/
The Facebook Pixel falls into the category of profiling systems, as they allow the memorization of the tastes and interests of the user, who may receive targeted advertising.
The deactivation of these systems will not affect the user’s browsing experience, but the user can no longer receive advertising in line with his interests and tastes.
– IDE, permutive-id, permutive-session, test-cookie, DV; third-party cookies, Google Ads conversion tracking (Google Inc.). Google Ads conversion tracking is a statistical service provided by Google Inc. that links data from the Google Ads network with actions taken within our website.
Retention Period: we point out that, in accordance with the principles of the GDPR, the data collected through this cookie will be processed for a maximum period of 12 months.
In particular, conversions are actions that are counted when a user interacts with our ad or product sheet.
Our goal is to show user advertisements of his interest, to make our website more interesting, and to get a fair calculation of advertising costs.
If user does not wish to participate in tracking, he can opt out by deactivating the Google conversion tracking cookie in his Internet browser under User Settings. User will then not be included in the conversion tracking statistics.
Further information on Google’s privacy policy can be found at: policies.google.com/privacy
– Linkedin Insight Tag; it is a part of the lightweight Javascript code that is enabled for in-depth campaign reporting and to obtain information about visitors to our Website. Through this tool, we monitor conversions, redirect website visitors and obtain additional information about users interacting with our advertisements. The Linkedin insight tag is built on Pixel technology, allowing us to monitor and understand how users interact and what actions they perform on our Website, Linkedin developed this cookie to collect data about users’ visits to websites, including URL, reference, IP address, device and browser characteristics, date and time. IP addresses are cut or, if used to reach users on devices, encrypted and direct user identifiers are removed by Linkedin within seven days in order to make the data pseudonymous. The remaining pseudonymized data is then deleted within 180 days.
Linkedin does not share personal user data with Nanosystems, but merely provides reports and alerts (which do not identify users) on our Website audience and ad performances. In addition, this tool allows Linkedin to redirect website visitors, enabling us to show customized ads external to our website through this data, but without identifying users. Linkedin also uses data that does not identify users to improve the relevance of ads and reach users on devices.
LinkedIn members can control the use of their personal data for advertising purposes via their account settings.
For more information about the cookies generated by the use of Linkedin Insight Tag by our website, please see the following link: https://it.linkedin.com/legal/l/cookie-table?#thirdparty.
For further information on the processing that is carried out through the insight tag, the user is invited to take a look at the following link: https://www.linkedin.com/help/linkedin/answer/a427660
In addition, our website uses third-party tracking tools that are installed on the site only with the user’s prior consent, because they are not anonymized, as the third parties can access disaggregated analytics data at the IP address level:
– _hssc, _hssrc, _hstc, _hubspotutk, _hubspotapi, _cfruid, _cf_bm; Cookie, third party (Hubspot), used to keep track of a visitor’s identity. This cookie is passed to HubSpot when the form is submitted and used during contact deduplication.
Retention Period: we would like to point out that, in compliance with the principles of the GDPR, the data collected via this cookie will be processed for a maximum period of 12 months.
For more information, please see Hubspot Inc.’s Terms and Conditions and Privacy Policy, found at the links http://www.hubspot.com/terms-of-service and http://www.hubspot.com/privacy-policy. User can object to the acquisition of his data via HubSpot technology and the processing of such data by Nanosystems Srl by disabling the function from here: https://legal.hubspot.com/cookie-policy
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Is personal data transferred outside the EU?
Some data collected by cookies may be transferred abroad to locations outside the European Union. However, such transfer will be made in accordance with the safeguards prescribed by the GDPR for this type of activity (Articles 45 to 49), for example, the transfer to companies located in countries for which the existence of personal data protection guarantees comparable to those of the GDPR is recognized, or to companies with which specific contractual clauses for the protection of personal data approved by the European Commission or by the Supervisory Authority have been signed, or which adopt binding corporate rules approved by the Supervisory Authority; or when the transfer is necessary for the performance of the contract concluded with the data subject or to execute one of his requests; or is made on the basis of specific exceptions provided for by the GDPR.
How long is the data stored?
The retention period of data collected through the use of cookies and other tracking tools is indicated in the lists of cookies used.
To whom may user data be disclosed?
The data collected through cookies may be used by employees authorized by the Owner, such as those responsible for the maintenance and management of the website, marketing and administration.
They may also be used by any third parties (service providers, infrastructure, IT involved in the management and supervision of the website and the like) who work on behalf of the Owner and have been duly appointed as data processors in accordance with the provisions of Article 28 of the GDPR.
With the user’s consent, they may also be used by third parties who install cookies on the Owner’s website.
Blocking/managing cookies
User can configure his browser to accept all cookies, reject all cookies, or notify user when a cookie is set. Every browser is different, so user should check his browser’s help file for procedures to change his cookie preferences.
IE: https://support.microsoft.com/it-it/help/17442/windows-internet-explorer-delete-manage-cookies
Safari: https://support.apple.com/it-it/HT201265
Chrome: https://support.google.com/chrome/answer/95647?hl=it-IT&hlrm=fr&hlrm=en
Firefox: http://support.mozilla.org/it-IT/kb/enable-and-disable-cookies-website-preferences
What are the rights of the user as interested party?
Pursuant to art. 15 et seq. of Regulation (EU) 2016/679, the data subject may at any time exercise the following rights: to request from the data controller access to Personal Data, rectification, erasure, restriction, opposition to processing, portability of the same, via the electronic address: privacy@nanosystems.it, as well as to lodge a complaint with the supervisory authority.
Acceptance and Waiver of Cookies
By clicking Accept on the banner present at the first access to the website the visitor expressly consents to the use of cookies as specified in this cookie policy.
By clicking “Manage Cookies” the user will be able to configure his choices. At any time, the user can withdraw the consent given on the cookie policy page on the website.
If the user chooses to close the banner using the button with the X in the upper right corner, the default settings that do not allow the use of cookies or other tracking tools other than technical will be maintained.
The preference will be recorded in a technical cookie that will expire after 12 months.
User can change, at any time, his preference or deny consent to the use of cookies by clicking here.